What I learned from the book “Badass Making Users Awesome”

Help your users get what they want, not what you want

Justin Zack

--

Photo by Markus Spiske on Unsplash

I first read the book “Badass Making Users Awesome” by Kathy Sierra in 2018. Considerably late to the game given the book was released in 2015, but it’s still a book I return to every so often as a reminder of a core principle in product development.

--

--

Justin Zack

Project leader. Product thinker. Write about human things. Find me at justinzack.com