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How to Find New Ideas with Backwards Ideation
Follow this 4 step process to create unlikely connections
Backwards ideation is a process that you can use to explore the boundaries of existing solutions, break assumptions, and come up with new ideas.
Practicing this process will help you to see the things you use in new and different ways. Your mind will begin to make unlikely connections. You will notice assumptions, break assumptions, and put things together in ways you had not thought of before.
Here are the 4 steps you can follow to get started:
Select
To being the process, find something that you use every day. It can be a physical or digital product. Choose something that interests you or that you don’t think much about. It can be simple, like a piece of paper, an article, a glass, or a pencil. It doesn’t matter what you choose. What matters is the process.
For example purposes, I will choose the most popular medium article tagged in product management today.
