Is it possible to accomplish work without humans?
Even artificial intelligence requires the hands of a human to make work happen. Keep work human is an awkward thing to say if you think too hard about it.
It begs the questions:
All great questions that I am seeking to shed some light on from my own experience as a 10-year veteran…
I received a book recommendation from Amazon. It caught my attention. Not because of what it was, but because of what it wasn’t.
It wasn’t for me.
Upon closer look I understood why they recommended it to me.
This insight led me to hold onto the email. The email contained a useful pattern that I wanted to remember for future product ideation.
I’ve reverse engineered why I believe I received the recommendation and turned it into a pattern that you can use too.
Begin by categorizing the existing interests of your customers. For example, on Amazon, I buy mostly books.
As vaccines started to roll out and the epic conversation and conspiracy theories evolved, I found it hard to understand my feelings about the virus and the vaccines.
I could feel the media playing on my emotions and loathed seeing the drama unfold along political lines.
I just wanted facts backed up by statistically significant studies without political bias in a simple consumable format. I’m sure this exists. I just don’t know where to look.
I reached my frustration point when I saw a headline on CNN stating that the vaccines were 99.99% effective against breakthrough cases.
The study was…
Online courses afford a great opportunity to work with and find liked minded people that you enjoy working with.
That’s the hope.
But for course creators, building a community from scratch is no easy task.
If you are just starting out getting the right mix of early adopters and behaviors is crucial to building a community that builds on itself.
I’ve been a member of three cohort based courses in their infancy and here are six things I’ve noticed that has made them grow to be successful.
It’s not enough to just have people in your course. …
Naming products is hard.
Most people name products on personal preference.
To be more objective, set some criteria first.
This will help you set a name based on strategy instead of arbitrary preference.
Increase your product name memorability quotient by following one or more of these patterns:
The words you use say a lot about the type of product you are creating. When you talk about your product, how do you…
The course followed the pattern of great online courses and delivered on its promise.
Here are the patterns I’ve come to appreciate in any course I take
- They inspire you to enact change
- They help you solve a specific problem
- They push and pull your learning
- They follow intentional structure
- They cultivate generosity
If you are course creator and you choose to ignore these principles, your course will fall flat.
This is how…
I first read the book “Badass Making Users Awesome” by Kathy Sierra in 2018. Considerably late to the game given the book was released in 2015, but it’s still a book I return to every so often as a reminder of a core principle in product development.
The author suggests that word of mouth translates to an honest, non-incentivized recommendation about a product and the results that it derives. When a user gets a result they don’t just feel awesome, they are awesome.
All that matters after a user experiences your product is:
It’s a garage sale day and I hate it.
My spouse loves it.
It’s a day that brings childlike excitement to her eyes.
The date was set a week in advance and the preparation has been fast and furious. Full closet sweeps and diligent preparation. That’s the name of the game.
Every evening as I return from work, I am met with the full force of preparations. I pull my car into the garage. I can’t open the car door. Volumes of treasure are unearthed, relocated, and piled into the parking space next to mine. …
I found myself in a peculiar situation as a leader.
I wanted to promote a direct report. My management disagreed.
My report had a great attitude, they were resilient in the face of change, they were skilled in their role, they were influential, and the work they brought to the table was making a measurable difference.
My management didn’t see what I could see. From their vantage point, my direct report needed to add additional experience feathers in their cap to prove their worthiness of taking the next step.
I made two key mistakes.
I made a big assumption. I…
I’ve been a “watch-ya-preneur”.
In early 2000, a neighbor shared the book Rich Dad Poor Dad with me. He was an entrepreneur building his first business.
We had talked about start-ups and he knew my frustration with my full-time job at the time.
I read the book in one sitting on a rainy spring day. I’d like to say that the book catapulted me into entrepreneurship, but it didn’t.
I spent my spare time reading about business, how to come up with ideas, design thinking, audience building, customer problem fit and lean startup. Pick your favorite start-up buzzword and process…